SpringBrandvsgumloop

A Gumloop alternative.
Build the agent in chat.

Describe a job in chat and SpringBrand builds the agent, runs it on a schedule and gets better every run. Compare SpringBrand vs Gumloop on building, running, connecting and paying for agents.

Interactive design preview · Curated examples, no live agent runs

SpringBrand workspaceInteractive example
My workspaceMarketing · SEO briefsExample ready
You

Find 10 keywords our competitors rank for and we don't, pick the three worth a post and write a brief for each.

SpringBrandSample output

A fictional marketing agent using built-in SEO data.

google search consoleSearch ConsoleexaExagoogle docsDocsIllustrative tool stack
YOUR DELIVERABLE

Three posts worth writing, briefed.

KeywordWhy it mattersStatus
01ai meeting notes templateRivals rank top 5, we don't rankReady
02sales call checklistRising searches, weak resultsOn track
03crm cleanup guideHigh volume, hard to rankReview

Briefs for the first two are in Docs with an outline, sources and target length. The third needs a sharper angle before anyone writes it.

Review it once, then save it as an agent.

ONE TASK. SAVED AS AN AGENT.

SEO data → keyword gaps → three content briefs

THE SHORT VERSION

Which one should you choose?
It depends on the job.

Choose Gumloop when you are rolling agents out across a company and need Company Brain, a real browser for every agent and org-wide controls, on a Pro plan from $37 a month with unlimited seats.

Choose SpringBrand when you want to describe a job in chat and have an agent running on a schedule today, with Agents, Skills and 10,000+ APIs on one credit balance and a free plan that keeps going.

THE PRACTICAL DIFFERENCES

The questions buyers ask, answered side by side.

Gumloop is the closest comparison: both build agents for work and both work in Slack. Gumloop cells come from its public homepage and pricing page; SpringBrand cells from its own.

Swipe the table to see both answers.

What matters to your team
SpringBrand
AI agent builder · marketplace · schedules
gumloop
Agents for work, with company-wide controls
How do I build an agent?Describe the job in chat; SpringBrand proposes instructions, data sources, apps and skills and you confirm. Or fill in the same four parts in a form. No code.Set up an agent with a model, instructions, connectors and skills in a team workspace; workflows remain as a legacy option.
What happens while I'm offline?Agents run in the cloud on a schedule (by day, by week or at a set time) and push results to Slack, Microsoft Teams or Lark. Plus 3 daily tasks, Pro 20 every 15 min, Max unlimited every 5 min.App triggers and recurring tasks; agents pick up events such as a finished meeting or a new form fill.
How does it get better?It learns from results and feedback and remembers your preferences, formats and usual tools for the next run.Self-improvement: each agent reviews its own runs and fixes what was slow or costly; runs are scored against rules you set.
What can it connect to?A marketplace of Agents, Skills and 10,000+ APIs and plugins on one credit balance; reads and writes Gmail, Slack, HubSpot and your company docs.400+ connectors, a real browser for every agent, 35+ models, bring your own API keys and Company Brain.
How many jobs can run at once?1 agent at a time on Free, 2 on Plus, 5 on Pro and 20 on Max, with runs from 5 minutes up to 4 hours.Pro lists 25 concurrent agent chats and 5 concurrent workflow runs; custom on Enterprise.
Who on my team can use it?Share an agent by link or publish it; Team plans add Owner, Admin and Member roles and pooled credits; SSO and SCIM on Enterprise.Unlimited seats and teams on Pro, with shared credentials; RBAC, SAML SSO, SCIM and audit logs on Enterprise.
What will it cost?Plus $29, Pro $59, Max $199 a month ($23 / $47 / $159 billed annually); a typical task uses about 15–40 credits; top-ups $5 per 1,000.Pro from $37 a month for 20,000 credits, plus an 8% orchestration fee (16% with your own model keys); credits reset monthly.
Where can I start for free?Free plan: 300 credits on signup, then 100 a month, no credit card; 1 agent at a time.14-day free trial of Pro.
Can I call it from Claude Code or Cursor?Yes, as a second way in: an MCP server and plugin for Claude Code, Codex and Cursor.Gumloop MCP and Gumloop CLI, plus MCP server hosting (1 on Pro) and proxying.
Based on public product and pricing pages · Reviewed October 24, 2026View sources
01 / BUILD AN AGENT IN CHAT

Describe the job in chat.
Or fill in a form.

Tell SpringBrand what you need in plain language. It proposes the agent's setup, you confirm it, and the same conversation becomes the agent's runner. Or do the task once, review the result and save it as an agent.

Prefer a form? Fill in the same four parts yourself: instructions (the system prompt), data sources (APIs), connected apps such as Gmail or Google Sheets, and skills. No workflow canvas, no code.

  • Instructions: the job in your words
  • Data sources and connected apps
  • Skills, then save and share the agent
Explore the example agent
A CHAT BECOMES AN AGENTIllustration
You

Find 10 keywords our competitors rank for and we don't, then write a brief for the best three.

Describe the job

The goal, the inputs and the result you want

01
Confirm the proposed setup

Instructions, data sources, apps and skills

02
Run, review, save

Check the result, then save and share the agent

03
Saved agent · SEO content briefsReady to reuse
02 / ALSO FROM CLAUDE CODE, CODEX & CURSOR

Work in SpringBrand.
Or call it from your coding agent.

MCP is a second way in, not the main one. If you already work in Claude Code, Codex or Cursor, connect SpringBrand's MCP server or plugin and call the same marketplace tools and APIs from there.

Gumloop also offers Gumloop MCP, a CLI and MCP server hosting (1 server on Pro). If MCP is your main reason to compare, check the exact tools, sign-in flow and client you need in both.

Explore MCP client setup
YOUR AGENT. CONNECTED.Illustration
claudeClaude CodeYour workspace
SpringBrandAI agent builder
google driveFiles
notionKnowledge
slackUpdates

Connect SpringBrand’s MCP tools to your Claude Code session.

View Claude Code setup
03 / NO WORKFLOW TO DRAW

No canvas to draw,
just the output.

A useful AI workflow brings inputs, connected apps and an output together. SpringBrand reads the sources you connect and writes the update, without a node graph to build or maintain.

Agents read from and write to Gmail, Slack, HubSpot and live data sources. Review the first update, then let the agent post the next one where your team already works.

Explore the workflow example
FROM APPS TO ACTIONWorkflow example
google driveProject files
google sheetsStatus data
notionTeam notes
SpringBrand AgentRead sources · Organize · Write the update
EXAMPLE DELIVERABLE

Weekly project report

Draft
ProductPrototype reviewedOn track
OperationsAssign handoff ownerReview
ResearchFindings documentedReady
Sources stay linked to the update

A clear update, posted where your team works.

04 / ONE MARKETPLACE, ONE BILL

Agents, Skills, APIs.
One subscription, one bill.

The marketplace has three shelves: ready-made Agents by function (Sales, Marketing, HR and more), Skills that add expertise such as financial modelling, and APIs for data and tools.

Ten tool subscriptions and ten bills become one subscription and one bill. Credits work across 10,000+ APIs and plugins, with search, social, SEO and sales data built in and no API keys needed.

For a Gumloop alternative, compare where the data comes from. Gumloop has 400+ connectors and bills paid API calls at list price plus an 8% orchestration fee. SpringBrand puts search, social, SEO and sales data on the same credit balance, with no API keys needed.

Explore the marketplace
TOOLS FOR THE TASKCatalog illustration
exa

Web research

Find relevant pages for a focused question.

Research · Example capability
peopledatalabs

Company & contact data

Look up firmographics and contacts without your own API key.

Research · Example capability

The task decides which tools run.

Example categories. Check what is live in the marketplace.

05 / COMPANY KNOWLEDGE BASE

Upload your company docs.
Get work that follows them.

Agents use your company's docs and data. Upload guidelines, product material and playbooks to a company knowledge base, and answers and output follow your context instead of generic model memory.

This example turns a brief and handoff notes into a short summary with source references and one open question, so it is clear what is settled and what still needs a decision.

Compare this part of SpringBrand vs Gumloop around your team: Gumloop's Company Brain turns every connected tool into shared knowledge for agents and people. SpringBrand starts from the documents you upload and the preferences each agent learns.

Explore Google Drive MCP
CONTEXT YOU CAN FOLLOWExample output
google driveProject brief01
notionHandoff notes02

Project handoff summary

The prototype is ready for review; only the data handoff is still open.

Owner still to confirmSource 02
Review scope agreedSource 01
OPEN QUESTIONWho will own the final data handoff?
06 / SCHEDULES & RESULTS IN SLACK

Schedule it once.
The result comes to you.

Set a schedule by day, by week or at a set time. The agent runs in the cloud while you are offline and pushes the result to Slack, Microsoft Teams or Lark (Feishu), where your team can @mention it to hand over the next task.

SpringBrand includes 3 daily scheduled tasks on Plus, 20 every 15 minutes on Pro and unlimited every 5 minutes on Max. Gumloop lists recurring tasks and app triggers that react to events such as a finished meeting. Compare the cadence, the triggers and the credits each run uses.

Each run improves on the last: the agent learns from results and your feedback and remembers preferences, formats and usual tools. Review the first scheduled runs before you rely on them.

Compare plans for scheduled work
A REPEATABLE ROUTINESchedule illustration

Weekly SEO & content report

Example routine · Every Monday

Mon
Tue
Wed
Thu
Fri
Every Monday09:00 · Local time
  1. 1
    Collect the latest inputs

    Rankings, new posts and competitor pages

  2. 2
    Write the report

    What moved, what dropped, what to write next

  3. 3
    Post it to the team

    Sent to Slack, with the next three briefs

Scheduled tasks: Plus 3 (daily), Pro 20 (every 15 min), Max unlimited (every 5 min).

SPRINGBRAND VS GUMLOOP PRICING

Compare the cost of your work.

Start with the plans. Then price the same task, the same tools and the runs your team actually needs.

SpringBrand

AI agent builder
$29/ month

Plus · Monthly price; lower when billed annually

  • 3,000 monthly credits
  • Run 2 agents at once, with 3 daily scheduled tasks.
  • Top-ups: $5 per 1,000 credits
View SpringBrand pricing
gumloopAgents for work
Pro Enterprise also available
from$37/ month

Pro starting price · 14-day free trial

  • 20,000 credits a month, reset monthly
  • Unlimited agents and seats
  • 8% orchestration fee (16% with your own model keys)
View Gumloop pricing

Prices checked October 24, 2026. Credit units and included usage differ. Price the same task on both; no like-for-like savings are implied.

What changes the cost of an AI agent?

When comparing SpringBrand vs Gumloop pricing, work backward from one representative task: how many runs a month, which tools each run calls and who on the team needs access.

01

Credits and fees

Gumloop credits are $0.005 each, plus an 8% orchestration fee on a task's list cost (16% if you bring model keys). SpringBrand counts 1+ credits per API call and about 15–40 credits for a typical agent task.

02

Seats and plans

Gumloop Pro includes unlimited seats for $37 a month. SpringBrand bills one individual plan, or per seat on Team plans with pooled credits. Count who builds agents and who only runs them.

03

Unused and extra credits

Gumloop's 20,000 monthly credits reset each month, and agents stop at the limit unless pay-as-you-go is on. SpringBrand plan credits also reset monthly; top-ups are $5 per 1,000 credits and purchased credits roll over.

CHOOSE FOR YOUR TEAM

Who should pick which?

Find the sentence that sounds like your team.

Choose SpringBrand if…

You lead marketing, content or ops on a small team and want agents running this week, without a company-wide rollout.

  • You want Agents, Skills and 10,000+ APIs with search, social and SEO data built in, on one bill.
  • You want a free plan that keeps going, then paid plans from $29 a month.
  • Use both if Gumloop already runs your company-wide agents: keep them there and add SpringBrand agents for research, SEO and content jobs that need its built-in data.
Explore SpringBrand

Choose Gumloop if…

You are rolling agents out across the company and want one control plane for spend, models and permissions.

  • A shared Company Brain built from every tool you connect is central to the work.
  • Agents need a real browser with saved logins, human handoff and session recordings.
  • You need RBAC, SAML SSO, audit logs or a VPC deployment in your own cloud.
Explore Gumloop
SWITCHING FROM GUMLOOP

Move one job.
Keep what works.

Switching starts with the jobs you actually rely on. Write down the goal, the inputs and the result for one of them, then rebuild that job as a SpringBrand agent and compare the output.

Pick one Gumloop agent your team relies on, such as account research or a weekly report. Describe the same job to SpringBrand and save the result as an agent. Run both in parallel for a week before you switch the old flow off.

Explore a workflow example
YOUR MIGRATION CHECKLISTPlanning guide
gumloopSpringBrand
  1. 01

    Task & instructions

    Keep the goal, inputs, expected format and what a good result looks like. Describe the job to SpringBrand in plain language and confirm the proposed setup.

  2. 02

    Tools & connections

    Map each Gumloop connector or skill to a SpringBrand marketplace capability. Reconnect Gmail, Slack or HubSpot through the supported setup and check read and write permissions.

  3. 03

    Context & knowledge

    Company Brain does not transfer automatically. Upload the documents the agent actually needs to the SpringBrand company knowledge base.

  4. 04

    Schedules & checks

    Recreate the schedule only after a sample run is right, then run both in parallel for a week. Check time zones, duplicate posts and credit use.

Manual evaluation and setup. No automatic Gumloop import is offered here.

A FEW MORE DETAILS

SpringBrand vs
Gumloop: FAQs

Building agents, schedules, the marketplace, pricing and switching.

BRING YOUR NEXT TASK

See what your first agent
could get done.

Describe the task, review the result,
and save it as an agent that runs on schedule.

Build your first agent freeExplore the example first